Effective Communication With Political Staffers: A Framework For Animal Advocates

While numerous animal advocacy organizations and grassroots advocates engage in legislative efforts at the state and federal levels, there are relatively few resources focused specifically on legislative advocacy tactics for animal advocates. Recognizing the need for a deeper understanding of legislative advocacy from an insider perspective, this qualitative study explores effective communication strategies for engaging legislators and their staff. Building on existing resources and incorporating insights from those working within the legislative process, this report identifies best practices for engaging with staffers — such as personalized communication, strategic framing, and understanding legislative processes and context — to strengthen legislative advocacy efforts to advance animal protection policies.