An Advanced Deep Learning Framework for Discerning Relevant and Irrelevant Content in Image Analysis for Tourism Studies

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Abstract

The rise of social media has transformed tourism research, providing new ways to understand travelers’ perspectives. Picture analysis, in particular, offers valuable insights into tourist preferences, popular attractions, and emotions conveyed through images. This analysis can be performed manually or with artificial intelligence. However, a significant challenge arises from the presence of memes and advertisements related to informal markets, which complicate data usability. Manually filtering such content is labor-intensive and inefficient. To address this, we propose a robust analytical methodology that combines traditional and modern learning techniques. Our approach achieves over 89% accuracy in its classification task, streamlining data processing for tourism research. By automating image filtering, this method enhances dataset quality and improves the reliability of tourism analyses.
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Abstract

The rise of social media has transformed tourism research, providing new ways to understand travelers’ perspectives. Picture analysis, in particular, offers valuable insights into tourist preferences, popular attractions, and emotions conveyed through images. This analysis can be performed manually or with artificial intelligence. However, a significant challenge arises from the presence of memes and advertisements related to informal markets, which complicate data usability. Manually filtering such content is labor-intensive and inefficient. To address this, we propose a robust analytical methodology that combines traditional and modern learning techniques. Our approach achieves over 89% accuracy in its classification task, streamlining data processing for tourism research. By automating image filtering, this method enhances dataset quality and improves the reliability of tourism analyses. Supplementary Material File (content_disc__comp_int_.pdf) - Download - 2.84 MB Information & Authors Information Version history Copyright This work is licensed under a Non Exclusive No Reuse License.

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Authors Metrics & Citations Metrics Article Usage 265views 147downloads Citations Download citation Angel Díaz-Pacheco, Miguel Ángel Alvarez Carmona, Ramón Aranda, et al. An Advanced Deep Learning Framework for Discerning Relevant and Irrelevant Content in Image Analysis for Tourism Studies. Authorea. 08 March 2025. DOI: https://doi.org/10.22541/au.174143720.08508341/v1 DOI: https://doi.org/10.22541/au.174143720.08508341/v1 If you have the appropriate software installed, you can download article citation data to the citation manager of your choice. Simply select your manager software from the list below and click Download. For more information or tips please see 'Downloading to a citation manager' in the Help menu.

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last seen: 2026-05-20T01:45:00.602351+00:00