Difficulty-as-improvement: The courage to keep going in the face of life’s difficulties

When a task or goal is hard to think about or do, people can infer that it is a waste of their time (difficulty-as-impossibility) or valuable to them (difficulty-as-importance). Separate from chosen tasks and goals, life can present unchosen difficulties. Building on identity-based motivation theory, people can see these as opportunities for self-betterment (difficulty-as-improvement). People use this language when they recall or communicate about difficulties (autobiographical memories, Study 1; “Common Crawl” corpus, Study 2). Our difficulty mindset measures are culture-general (Australia, Canada, China, India, Iran, New Zealand, Turkey, the U.S., Studies 3-15, N = 3,532). People in WEIRD-er countries slightly agree with difficulty-as-improvement. Religious, spiritual, conservative people, believers in karma and a just world, and people from less-WEIRD countries score higher. People who endorse difficulty-as-importance see themselves as conscientious, virtuous, and leading lives of purpose. So do endorsers of difficulty-as-improvement –who also see themselves as optimists (all scores lower for difficulty-as-impossibility endorsers).