Quenching thirst with aesthetics: Analysing the Trade-offs by Reconciling quantity with visually appealing design in Glassware Ergonomics

Consumers come across Glassware in our everyday lives, acting as a basic need for serving and storing, laboratories, etc. The Glassware market heavily relies on both its aesthetics and ergonomics. A visually appealing design significantly impacts the number of beverages served. The Glassware market heavily relies on both its aesthetics and ergonomics. Ergonomics is also used as a vital component in marketing campaigns to draw in customers. This empirical paper highlights the significance of having a holistic approach toward ergonomically designed glassware with specific reference to the beverage (juice). Experimenting with the same and a mirage about the quantity got tested. The expected insights of the chosen product are intuitively designed for ease of use. This study illustrates the role played by ergonomics and design. The samples were categorically analyzed based on aesthetics and quantity of glassware served in kiosks in the Vellore district and the results were obtained.