Abstract
Background: Healthcare and academic institutions face growing challenges in strategic
planning due to rapid advances in medicine and technology, alongside fiscal and
workforce constraints that limit traditional consultation. Participatory approaches offer a
way to integrate diverse stakeholder perspectives under these constraints, generating
contextually relevant strategies that can indicate whether current directions are
appropriate or whether priorities have been overlooked.
Methods
A structured participatory workshop was conducted at the 10
th Grampian
Research Conference (June 2025). One hundred seventy-eight participants including
National Health Service (NHS) staff, academics, industry partners, patients, and public
contributors, engaged in 14 parallel roundtable discussions. Contributions were
captured using posters and Post-it notes, collecting 148 written annotations. Data were
analysed using thematic and content analysis, supplemented by strategic frameworks
including Strengths, Weaknesses, Opportunities and Threats (SWOT/TOWS), and Easy
Wins, to identify and prioritise actionable strategies.
Results
Five core themes emerged: (1) access to healthcare and services, (2) patient
and public involvement and engagement, (3) digital health and service delivery
innovation, (4) data access, integration, and governance, and (5) workforce
development and culture. SWOT analysis identified strengths in telemedicine,
interdisciplinary student training, and patient and public involvement, alongside
weaknesses in fragmented data, referral tracking, and workforce pressures. TOWS
matrix produced strategy-oriented recommendations such as AI-enabled scheduling,
remote monitoring, and transparent referral systems. Easy Wins framework assessment
highlighted immediate, low-cost improvements including identifiable NHS caller
identification, automated text message reminders, updated informational videos and
multilingual materials.
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2
Conclusion
By combining participatory outputs with structured strategy tools, this
approach demonstrated a resource-efficient model for adaptive planning. The findings
align with and extend current national health policy frameworks, offering a replicable
approach for institutions aiming to obtain meaningful stakeholder engagement despite
fiscal and temporal constraints.
Keywords
Participatory methods; stakeholder engagement; implementation strategy; healthcare
innovation; interdisciplinary collaboration; digital health; workforce development; NHS
Background
Healthcare organisations face mounting pressure to adapt strategies in response to
rapidly evolving scientific, technological, and societal changes. Advances in genomics,
artificial intelligence, and data science are reshaping models of care, while the pace of
clinical practice updates increasingly demands rapid integration into everyday care
delivery. Traditional five-year strategic planning cycles commonly used in hospitals,
universities, and research institutes, struggle to remain relevant and often fail to keep
pace with shifting priorities and emerging innovations.
1–3 At the same time, clinicians,
researchers, patients, and other stakeholders operate under significant time constraints
and workload pressures, limiting their ability to engage in lengthy or repeated
consultation processes.4,5 This tension underscores a critical implementation challenge:
designing engagement processes that are responsive, efficient, and inclusive while
remaining feasible within fiscal and temporal constraints.
Participatory approaches, including co-production and co-design, have emerged as
promising methods for developing health interventions and strategies that are
contextually relevant and more likely to be adopted in practice.6,7 Involving diverse
stakeholders, from clinicians and academics to patients and the public, can enhance the
legitimacy of decision-making, surface unmet needs, and foster shared ownership of
implementation outcomes.8 However, participatory processes are resource-intensive,
often requiring multiple workshops, facilitated by team-building exercises, or in-depth
stakeholder assessments.9 In publicly funded systems such as the National Health
Service (NHS) Scotland, where resources and workforce capacity are constrained5,
there is a need for scalable alternatives that retain the benefits of inclusivity while
operating within limited time and budget.
10
The science of teamwork offers insights into maximizing value from constrained
engagement opportunities. For example, Belbin’s team role theory emphasizes that
groups function most effectively when members adopt complementary roles.
11 Similarly,
the Institute for Healthcare Improvement (IHI) working styles framework provides a
streamlined alternative for categorizing group dynamics.12 While valuable, these
approaches can be difficult to implement in large-scale, real-world settings where
participants cannot be pre-screened or purposefully allocated into teams. Thus, there is
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a practical need for flexible, low-cost methods of organizing short-term collaborative
activities that nevertheless generate actionable outputs.
Implementation science offers useful tools for addressing this challenge. Frameworks
such as Strengths, Weaknesses, Opportunities and Threats (SWOT) analysis and its
strategic extension, the Threats, Opportunities, Weaknesses and Strengths (TOWS)
matrix, can be adapted to participatory contexts to translate stakeholder perspectives
into actionable strategies.
13 Similarly, the concept of low cost, high impact “easy wins”
resonate with the need to deliver visible improvements while larger scale reforms are
underway.
3,10 Applying these structured but flexible methods to participatory workshops
may therefore provide a feasible pathway for generating strategy-oriented insights that
are both practical and aligned with health system priorities.
Against this backdrop, we examined whether a structured, time-limited participatory
workshop format could generate implementable strategies to guide healthcare
innovation in Scotland. Grounded in implementation science principles, we tested
whether brief, interdisciplinary discussions supported by systematic capture and
analysis of outputs could identify both long term priorities and immediate easy wins
(Figure 1). We further assessed how these insights align with, extend, or highlight gaps
in existing NHS Scotland policies, including Realistic Medicine, the Digital Health and
Care Strategy, Scotland’s AI Strategy, and the Triple Helix priorities of NHS-academia-
industry collaboration.14-17
Figure 1: Integrating participatory outputs with strategic planning tools in healthcare
implementation
Methods
Rationale
This study was situated within the context of the 10th Grampian Research Conference,
“Breaking Traditional Disciplinary Boundaries”, held on 27-28 June 2025 in Northeast Scotland.
3
s
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The event was designed as a participatory implementation strategy to foster cross-sector
dialogue and identify determinants of healthcare innovation adoption. Bringing together NHS
Scotland healthcare stakeholders, clinical staff, academic researchers, patients, digital
innovators, and members of the public, the conference sought to bring diverse teams involved in
healthcare together to explore barriers, facilitators, and strategies for implementing evidence-
based and emerging innovations in healthcare delivery.
Study Design and Participants
The programme included six five-minute plenary presentations highlighting healthcare
innovations and lived patient experience, followed by a panel discussion. Presentation
topics included drone healthcare technology to improve equity and access, home
testing initiatives, the use of artificial intelligence (AI) in cancer screening and pathway
redesign, AI-enabled app for reliable health information, and a young patient’s journey
navigating NHS services.
A total of 197 participants registered, with 175 participants at the roundtable discussion
session. Attendees were seated at 14 tables with 8–9 individuals. NHS participants
were identified by a show of hands, and while no tables were NHS-only, one academic-
only table was asked to integrate with others to support interdisciplinary dialogue.
Based on observation by the convenor (LAA) and conference organiser (SSV), most
participants were actively engaged, contributing diverse perspectives across clinical,
academic, industry, patient, and public roles.
Data Collection
Parallel roundtable discussions were structured around three guiding questions aligned
with implementation research constructs:
1. What’s a key challenge or unmet need in healthcare?
2. What’s an innovative idea that could address it?
3. Who needs to be involved to make it work?
Participants documented their ideas in real time on Post-it notes or wrote directly onto
table posters. At the conclusion of the session, 14 posters containing participant
contributions were collected. The following day the posters were publicly displayed to
allow cross-table visibility and reflection. Following the event, all handwritten responses
were transcribed verbatim into Microsoft
® Excel (Version 16.100.4) for analysis. This
approach provided a low-cost but reliable mechanism for capturing participant
perspectives while maintaining the participatory ethos of the event.
Data Analysis and Synthesis
We employed a multi-method analytic approach integrating thematic analysis with
conventional and summative content analysis.
18,19 Two research assistants (ML and
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EP), blinded to participants and not present at the conference, transcribed and reviewed
the dataset to ensure familiarity and minimize bias.
Thematic analysis was first conducted to explore participant perspectives in depth.18 ML
performed an initial review of all posters, followed by an independent review by EP.
Post-it notes and directly written annotations were coded line by line and summarized,
with labels assigned to capture emerging concepts from each poster. These codes were
then grouped into broader categories, from which emergent themes were developed to
identify patterns of meaning across the dataset. This iterative process enabled an in-
depth interpretation of participants’ ideas and concerns.
To supplement and validate these findings, content analysis was conducted by ML and
summative content analysis by EP.
19 Conventional content analysis ensured themes
remained grounded in the raw data, while summative content analysis quantified the
relative frequency of key words, concepts, and categories. This approach provided
insight into the salience of specific challenges, innovations, and cross-sector
interactions across roundtables.
In addition, each poster was analysed using a SWOT framework (ML and EP in
tandem) to identify strengths, weaknesses, opportunities, and threats related to
healthcare innovation. Individual poster SWOT analyses were then synthesized across
all posters to construct a TOWS matrix, highlighting strategic relationships between
internal organizational capabilities and external opportunities and challenges.
13 This
enabled generation of strategy-oriented insights relevant to implementation processes.
In line with implementation science principles of phased adoption, “easy wins”, low-cost
and high-impact solutions that could be implemented immediately to deliver visible
improvements were identified.10
Rigor and Credibility
Analytic rigor was ensured through multiple stages. Coding was conducted
independently by two researchers (ML and EP), with oversight from the lead research
team (LAA, JG, SSV). Discrepancies in coding and interpretation (e.g., handwriting
legibility or category assignment) were resolved through consensus discussions.
Content analysis continued until all annotations were categorized and no new
categories emerged, ensuring thematic saturation. The combined use of qualitative
interpretation and structured strategy tools strengthened both the credibility and
translational relevance of findings.
Coding, theme development, and SWOT/TOWS synthesis were reviewed weekly with
the lead research team, incorporating both clinical and academic inputs. Consensus
was reached at each stage to ensure analytic rigor, credibility, and relevance to
implementation science.
Ethical Considerations
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The conference was conducted as a participatory event rather than a formal research
study. Nevertheless, principles of ethical engagement were applied: participation in
discussions was voluntary, contributions were anonymized prior to transcription and
analysis, no identifying information was retained in the dataset. The North of Scotland
Research Ethics Committee confirmed that no ethical concerns were identified, and
there were no objections to the publication of the study findings.
Reception and Participation
The roundtable format appeared to be well received. The convenor (LAA) circulated
among tables to check in and provide support, encouraging participation and prompting
follow-up discussion to help ensure that all voices were represented.
Results
Participant Overview
The roundtable format facilitated contributions from a diverse range of stakeholders,
including frontline NHS staff, academic researchers, industry representatives, patients,
and external partners (Table 1). Of the 197 registered participants, 175 attended the
roundtable sessions on the first day of conference. Fourteen roundtables, each
comprising approximately 8-9 participants, generated 14 posters containing a total of
148 annotations or written comments, which together formed the dataset for analysis.
Table 1. Participant characteristics and stakeholder representation
Job Category * Example Roles n = 175 %
Research (NHS & University) Research Fellow, PhD Student,
Research Nurse, Researcher 49 28.0%
Healthcare General Practitioner, Clinical Consultant,
Psychiatrist, Physiotherapist 40 22.9%
Academic University Professor, Lecturer, Reader 18 10.3%
R&D department Research Coordinator, Project Manager,
Ethics, Quality Assurance 15 8.6%
Executive/ Management Network Manager, Chief Officer 15 8.6%
External stakeholder Industries, Government, Businesses 11 6.3%
Data/Digital/ IT Data Coordinator, Data analyst, Tech 9 5.1%
Non-R&D (NHS) NHS Librarian, Healthcare Chaplain,
Educator, Champion, Support Manager 8 4.6%
Public/PPI Volunteer, PPI, Student, Spouse, Chef 6 3.4%
Other University stakeholders Faculty Development, University Staff 4 2.3%
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* Note: Categories reflect participants’ self-reported primary role. “Research (NHS & University)”
includes university- or healthcare- based research fellows, nurses, and students engaged in research.
“Healthcare Professionals” covers frontline clinical staff. “Academic” refers to university-affiliated
teaching or research faculty. “R&D Department” or Research & Development includes NHS staff
working in research coordination or administration. “Executive/ Management” represents leadership
roles across sectors. “External Stakeholder” includes representatives from industry, government, or
business organizations. “Data/Digital/IT” covers data and technology professionals supporting research
or healthcare systems. “Non-R&D (NHS)” includes NHS staff in support roles outside research.
“Public/PPI” refers to patient and public contributors, including volunteers and community participants.
“Other University Stakeholders” includes university staff in non-research roles. Small categories (<5%)
were retained to represent diversity of participants.
Thematic Analysis: Core Implementation Priorities
Thematic analysis identified five overarching themes, with illustrative examples provided
in Table 2. Each theme included sub-themes that captured participants’ priorities and
recommendations for strengthening NHS service delivery and strategic planning.
Theme 1: Access to Healthcare and Services
• Service Accessibility and Availability: Participants highlighted the need to enhance timely
access to healthcare services through flexible appointments, telemedicine, home testing,
visible GP specialties, and efficient care pathways to reduce delays.
• Equitable Access: Ensuring fair access was a strong priority, with participants
emphasising the need to remove cultural, linguistic and bias-related barriers.
• Patient Access and Transparency: Many valued the need to view their health records,
referrals, and appointments directly, noting that digital tools could help patients track
care in real time and navigate the NHS pathway more efficiently.
Theme 2: Patient Public Involvement and Engagement
• Patient-Centred Care: Participants emphasized placing patients at the centre of
innovation by prioritizing their needs, coordinating care across specialities, centralizing
health records, and designing digital systems that simplify navigation care pathways.
• Patient Empowerment with Clear Communication
: Clear, consistent communication was
seen as essential to empower decision-making and self-management, while reducing
anxiety. Suggestions included recognizable NHS caller ID numbers, digital reminders,
transparent updates on care pathways, and easy tools for appointment management
(e.g., cancel, reschedule, or request contact with a healthcare professional).
• Community and Population Health
: A community-based approach was valued for
addressing age-related needs, fostering social innovation, and promoting prevention
through education, local support, and coordinated services.
Theme 3: Digital Health & Services Delivery Innovation
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• Automation and Artificial Intelligence (AI): Participants noted that potential of AI and
automation to improve clinical efficiency across admissions, triage, decision support,
documentation, scheduling, reminders and wait time management, while emphasizing
the need to monitor and address algorithmic bias.
• Digital Health and Technology Advancement
: Expanding digital access and advancing
technological solutions (i.e., drones, digital apps) were seen as opportunities to improve
communication, streamline care, and extend healthcare accessibility to a wider
community.
• Infrastructure and Resources
: Modern, reliable IT and physical infrastructure were
identified as critical for enabling digital healthcare advancements. Priorities included
reducing firewall barriers, investing in system upgrades, and supporting service design
that improves data access and hospital operations.
Theme 4: Data Access, Integration, & Governance
• Interoperability and System Coordination: Participants stressed the importance of
standardized, interoperable systems that facilitate communication between services, and
enable real-time information sharing, and support open data initiatives for research and
service delivery.
• Data Driven Research and Decision Support
: Strengthening data collection, quality,
relevance, and integration across the NHS was seen as key to supporting research,
continuous quality improvement, and evidence-informed decision making, with a focus
on scalable, cost-effective, high-impact solutions.
• Governance and Policy Alignment
: Effective innovation was seen as dependent on clear
governance frameworks and supportive policies, including automated information
governance guidance, open data access, and cross-sector collaboration to ensure
responsible technology adoption.
Theme 5: Workforce Development & Culture
• Education and Recruitment: Participants highlighted the need to prepare the future
healthcare workforce by embedding digital literacy, research capacity, and
communication skills in early medical education, alongside creating innovative training
pathways and strengthening recruitment.
• Training and Workforce Support
: Upskilling current staff to develop a digitally skilled, AI-
enabled workforce was emphasized as a priority. Reducing administrative burden
through technology and providing ongoing training and support were viewed as essential
for workforce retention.
• Culture, Leadership, and Collaboration: A culture of innovation and technology adoption
requires engaged leadership and interdisciplinary collaboration across patients,
clinicians, industry, and government. Participants noted the importance of overcoming
risk aversion, fostering cross-team communication, and embedding innovation into
organizational strategies and funding models.
Table 2: Core themes and subthemes with examples of participant annotations
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Themes Sub-themes Examples
Access to
Healthcare &
Services
Service
Accessibility and
Availability
"Need access to
timely NHS."
(Poster 9)
"Evening access to
health appointments"
(Poster 2)
"Clinic waiting times.
Text reminders use of
AI. Flexible
appointment bookings,
chose appointments
on app?" (Poster 4)
Equitable Access
"More equitable
access to population-
based health -
cultural and language
sensitive education"
(Poster 2)
"Health inequalities -
race and gender bias
(within) various path(s)”
(Poster 4)
"Language barriers in
symptom description.
Also (require) cultural
interpretation, not just
translation" (Poster 5)
Patient Access
and
Transparency
"App for patients -
where are you in NHS
pathway" (Poster 13)
"Patient access to results
on secure app. Patients
need to take more
responsibility for own
care/pathway." (Poster 4)
"Difficult in patients
accessing their own
data." (Poster 5)
Patient
Public
Involvement
&
Engagement
Patient-Centred
Care
"Inability to prioritise
patient backlog,
especially for
referrals" (Poster 5)
"Biggest barrier in
innovation is not
innovating in areas that
patients see is a priority.
Need proper long term
patient involvement and
buy in" (Poster 4)
"Patients - get them
onboard innovation. "
(Poster 3)
Patient
Empowerment
with Clear
Communication
"Reduce patient
anxiety by introducing
communication app"
(Poster 13)
"Clearly listing GP
specialities on website so
you) can be seen by
someone who is an
expert on your issue."
(Poster 3)
"Self-diagnosis - need
recognised NHS
resource information to
grab and send to GP.
Upgrade NHS
information videos."
(Poster 9)
Community and
Population
Health
"Health education to
the public" (Poster
11)
"Many single
households. Can we
encourage more co-
living? Communities of
joint activities." (Poster
1)
"Not enough support
groups." (Poster 11)
Digital
Health &
Service
Delivery
Innovation
Automation and
Artificial
Intelligence
"Automating
admissions and
clinics - automated
summaries and
medical scribes
automation." (Poster
1)
"AI agent automations
assistance given
financial constraints for
any adequate staffing."
(Poster 4)
"Possibly use AI
system to analyse all
patient data from all
sources for better
recognition/traits."
(Poster 10)
Digital Health
and Technology
Advancement
"NHS Google that is
accepted in GP and
A+E." (Poster 9)
"Extend drone tech."
(Poster 3)
"Digital bookings by
patients via app."
(Poster 4)
Infrastructure
and Resources
"Dysfunctional IT in
hospital." (Poster 8)
"Bring IT in NHS
Grampian up to speed
and reduce firewalls."
(Poster 4)
"Upgrade NHS
information videos."
(Poster 9)
Data Access,
Integration &
Governance
Interoperability
and System
Coordination
"Data linkage."
(Poster 10)
"Enhanced health record
centralisation and linking,
and accessed by patients
via apps, dashboards
etc." (Poster 5)
"Open data initiative
and national digital
platforms." (Poster 8)
Data Driven "Transition from "Constant eval uation." "Co-production service
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Research and
Decision Support
evidence to real world
practise." (Poster 7)
(Poster 4) users - clinicians and
research
(interdisciplinary)."
(Poster 2)
Governance and
Policy Alignment
"Data protection
issues and
information
governance (IG)."
(Poster 8)
"Digital information
governance and AI
service operators
working together to find
solutions." (Poster 2)
"Patient data privacy
and security." (Poster
5)
Workforce
Development
& Culture
Education and
Recruitment
"More employment."
(Poster 11)
"Recruiting future
workforce." (Poster 2)
"Clinical student
Introduction
course to
know better about
technology and
research." (Poster 2)
Training and
Workforce
Support
"Upskilling operations
managers (OMs) -
training education."
(Poster 7)
"Digital and AI enabled
workforce." (Poster 2)
"Reduce workload,
e.g. mental health and
radiology." (Poster 9)
Culture,
Leadership, and
Interdisciplinary
collaboration
"Innovative managers
= innovative teams
and projective time."
(Poster 3)
"Collaboration with
industry and clinicians,
and patient and public
involvement." (Poster 1)
"Risk averse culture."
(Poster 8)
Summative Content Analysis: Frequency and Salience of Ideas
Summative content analysis identified the most frequently occurring concepts across
the dataset, providing insight into both the breadth of issues raised and their relative
prominence (Figure 2). The most frequently represented theme was Digital Health and
Service Delivery Innovation (26.5%), appearing in every roundtable, followed by Access
to Healthcare and Services (24.2%), Data Access, Integration, and Governance
(20.4%), Workforce Development & Culture (15.6%), and Patient and Public
Involvement & Engagement (13.3%). Frequently occurring terms included data, access,
patients, AI, and innovation, reflecting shared priorities across stakeholder groups
(Figure 3). Less frequent but highly salient terms such as workforce, culture,
infrastructure, and governance clustered within specific tables, highlighting areas of
concentrated stakeholder concern.
Together, these findings underscore the dual importance of widely shared priorities,
such as digital transformation and access, alongside more targeted issues (e.g.,
workforce culture, infrastructure gaps) raised by specific groups.
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Figure 2: Theme distribution across posters
Figure 3: Word cloud highlighting the 50 most frequently used words from the poster
quotations
SWOT Analysis: Strategic Landscape of Innovation
Each poster was analysed using a SWOT framework to identify internal strengths and
weaknesses and external opportunities and threats, summarized in Table 3.
11
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· Internal strengths included the emerging implementation of new technology in
NHS Grampian and the northeast islands, such as telemedicine, e-consults, and
integrated care networks, as well as ongoing research in drone-assisted medication
delivery. Additional strengths included interdisciplinary education for clinical
students and Patient and Public Involvement (PPI). Together, these demonstrate a
growing readiness to embed digital tools and patient-centred approaches to service
delivery.
·
Internal weaknesses highlighted persistent system-level barriers, including
access and capacity challenges, fragmented data systems, and communication
gaps between services and patients. These underscore the need for greater
interoperability and service integration to translate innovation into measurable
improvements.
· External opportunities reflected broader system trends, including digital and AI-
enabled transformation, workforce development, and enhanced patient engagement
through data-driven care. Seizing these opportunities will require alignment with
national policy priorities and sustainable investment strategies.
· External threats encompassed resource pressures, technology and data risks,
environmental barriers such as air traffic control regulations for drone delivery, and
uncertainty in policy or funding landscapes. These external constraints highlight the
importance of risk mitigation and equitable implementation planning.
Overall, this analysis provided a structured overview of the strategic landscape for NHS
innovation, highlighting both enablers and constraints that must be addressed for
effective implementation.
Table 3: Stakeholder-derived SWOT analysis summary
Internal Strength Internal Weaknesses
Expanded Access to Care: Telemedicine, e-
consults, and NHS care networks, and on-going
research in drone delivery extend advanced
healthcare to remote patients and smaller
hospitals.
Access and Capacity Challenges: Delays in
care, limited appointment availability, GP/service
gaps, workforce shortages, and late-hour access
issues
Education and Interdisciplinary Training:
Clinical students gain interdisciplinary training,
gaining strong technology and research skills
Data and Information Gaps: Fragmented
systems, poor interoperability, inconsistent data
quality, limited patient access to information, and
slow translation of research into practice.
Patient and Public Involvement: PPI initiatives
enable patients and the public to actively shape
research and healthcare services, ensuring their
perspectives are central to decision-making.
Communication and Coordination Issues:
Breakdowns between services, teams, and
patients; poor referral tracking; and inadequate
integration between primary and secondary care
External Opportunities External Threats
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Digital & AI-Enabled Transformation:
Leveraging AI, digital platforms, telemedicine, and
interoperable systems to streamline care and
enhance patient access.
Resource & Capacity Pressures: Aging
population pressures, staff shortages, burnout,
and overloaded services.
Workforce Development & Efficiency:
Upskilling, flexible staffing, innovative job planning,
and interdisciplinary collaboration to optimize care
delivery.
Technology & Data Risks: Slow adoption,
infrastructure lags, cyber/privacy risks, digital
exclusion, and AI algorithm bias.
Patient Engagement & Data-Driven Care:
Empowering patients through access to records,
personalized communication, co-designed
services, and data-informed pathways
Policy, Funding & Cultural Barriers: Limited
funding, governance blocks, policy restrictions,
and resistance to change
TOWS Matrix: Translating Findings into Strategy
The TOWS synthesis mapped internal strengths and weaknesses against external
opportunities and threats to generate strategy-oriented recommendations, summarized
in Table 4.
· (SO) ‘Maxi-Maxi’ Strategy: Internal strengths (i.e., existing resources that
expand access to care, interdisciplinary training, and PPI) can be harnessed to drive
digital and AI-enabled transformation, scaling telemedicine, unifying care through
shared records, and empowering patients with personalized, user-friendly portals.
·
(ST) ‘Maxi-Mini’ Strategy: These strengths also help mitigate resource and
capacity pressures by deploying tech-skilled students to accelerate technology
adoption and strengthening patient engagement.
· (WO) ‘Mini-Maxi’ Strategy: Internal weaknesses (including access and capacity
challenges, fragmented data, and communication breakdowns) were addressed
through strategies such as exploring AI-driven scheduling, remote monitoring,
flexible staffing, upskilling, and transparent referral tracking.
· (WT) ‘Mini-Mini’ Strategy: External threats (including resource constraints,
technology and data risks, and policy or funding barriers) were countered with
recommendations to develop demand forecasting and invest in governance,
interoperability, data quality, AI validation, and integrated care pathways.
Overall, the TOWS analysis translated broad insights into strategy-oriented directions
for NHS digital, workforce, and patient-centred innovation.
Table 4: TOWS matrix linking internal and external factors to proposed strategies
TOWS matrix External Opportunities External Threats
Digital & AI-Enabled
Transformation
Resource & Capacity
Constraints
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14
Workforce Development &
Efficiency Technology & Data Risks
Patient Engagement & Data-
Driven Care
Policy, Funding & Cultural
Barriers
Internal Strength
Expanded
Access to Care
(1) Expand healthcare access with
telemedicine, AI-driven triage, and
interdisciplinary training for future
clinicians
(2) Unify care through shared
records and interoperability
(3) Empower patients with
personalized, co-designed, data-
driven portals
(1) Deploy telehealth to reduce
staff shortage and aging population
pressures
(2) Leverage tech-skilled students
to offset slow adoption risks
(3) Strengthen patient engagement
systems against policy resistance
and digital exclusions
Education and
Interdisciplinary
Training
Patient and
Public
Involvement
Internal
Weaknesses
Access and
Capacity
Challenges
(1) Cut wait time with AI
scheduling, remote monitoring, and
virtual care
(2) Boost capacity with flexible
staffing and upskilling
(3) Strengthen referrals and
coordination through portal
tracking and data-driven tools
(1) Prevent bottlenecks with
demand forecasting and workforce
optimization
(2) Mitigate risks through
governance interoperability, data
quality, and AI validation
(3) Advance integrated care
pathways with system investment
and policy alignment
Data and
Information
Gaps
Communication
and
Coordination
Issues
Easy Wins: Immediate, Low-Cost Implementation Actions
Stakeholders identified several practical, low-cost “easy wins” to accelerate
implementation (Table 5). Key recommendations included standardizing automated text
message reminders across the healthcare system, enabling digital appointment
cancellations to reduce no-shows, and providing language-inclusive materials and
updated NHS informational videos to promote equity and understanding. Participants
also proposed piloting online support groups in high-demand areas such as dementia,
chronic care, and mental health, alongside broader public health education campaigns
to reduce isolation and ease service pressures. Incremental improvements to patient
engagement tools (i.e., adding GP specialty listings, secure medical record access, and
referral tracking) were highlighted as ways to empower patients and minimize
communication breakdowns. Finally, deploying students in tech-enabled roles, including
triage support, digital training, and patient onboarding, was recommended to help
alleviate workforce pressures while equipping students with future-ready skills.
Table 5. Easy Wins (“Low-Hanging Fruit”) identified by Participants
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Easy Wins Description
Cutting no-shows Roll out automated text reminders, digital appointment cancellation,
and NHS recognizable caller ID verification to cut missed
appointments and improve trust. These already exists in some
clinics and can be standardized across the healthcare system.
Inclusive communication Launch language inclusivity measures (translations, plain language
materials) and update NHS informational videos for clarity, providing
a low-cost, high-impact step toward equity.
Virtual support and education Pilot online support groups for dementia, chronic illness, and/or
mental health to reduce isolation and ease service demand,
combined with public health education campaigns via digital health
platforms.
Smarter patient portals Enhance existing patient portals, which are not yet available in all
regions, by standardizing them across all clinics and simplifying
rollout for GP practices, with the goal of national implementation.
Over time these portals could expand to include secure access to
medical records and a referral tracker outlining each patient’s care
pathway, helping patients monitor their progress, reduce lost
information, and minimize communication breakdowns. Small,
incremental improvements should be co-designed with patients to
ensure usability and relevance.
Future-ready workforce Deploy clinical students with technical skills in tech-enabled roles
(triage support, digital training, patient onboarding) to alleviate
workforce pressures while building future skills through structured
placements or “earn-as-you-learn” pilots.
Together, thematic analysis, SWOT/TOWS strategy mapping, and easy wins collectively
provide a comprehensive, stakeholder-driven actionable framework for strengthening healthcare
service delivery through digital innovation, patient-centred care, workforce development, and
equitable access.
Discussion
This evaluation demonstrates that structured, time-limited participatory workshops can
efficiently capture strategic priorities and implementable solutions, even within the
constraints of limited resources and workforce pressures. By engaging NHS staff,
academic researchers, industry representatives, patients, and public contributors, the
roundtable process produced a coherent set of implementation strategies that
complement and extend national health policies.
Thematic analysis revealed five interconnected themes: (1) access to healthcare and
services, (2) patient and public involvement and engagement, (3) digital health and
service delivery innovation, (4) data access, integration, and governance, and (5)
workforce development and culture. These findings align strongly with existing
frameworks and reinforce existing Scottish policies, but also identify critical operational
details, particularly around patient-facing digital tools, communication equity measures,
and student workforce innovation, that are not yet fully articulated in national strategies.
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16
The Triple Helix model (link) emphasises cross-sector collaboration: the multi-
stakeholder approach adopted here reflects this principle and underscores the value of
interdisciplinary co-design in building an innovation ecosystem that can deliver practical,
evidence-informed solutions.17 The principles of Realistic Medicine (link) and the
Population Health Framework (link) were also evident: participants prioritised
transparent care pathways, shared decision-making, and community-based initiatives,
and suggested that embedding these values within digital platforms could enhance
engagement and patient satisfaction.
14,22 Scotland’s AI Strategy (link) was mirrored in
the recognition of AI and automation as enablers of efficiency and decision support,
coupled with calls for safeguards to mitigate algorithmic bias and ensure equitable
access.
15,16 These perspectives align with NHS digital governance priorities (link) and
the NHS Grampian R&D Strategy (link), which advocates embedding research and
innovation into routine practice.10,20
The SWOT analysis identified system strengths (e.g., telemedicine, interdisciplinary
training, and PPI) alongside persistent system-level weaknesses (e.g., fragmented data,
capacity constraints, communication breakdowns). While these broadly align with the
transformative aims of Scotland’s Digital Health and Care and AI Strategies, participants
also pinpointed barriers at a more granular level, notably inconsistent referral tracking
and the slow translation of research into practice.
15,16 These issues are not explicitly
addressed in national strategies but are beginning to be tackled through initiatives such
as the first phase of the new public-facing Digital Front Door programme (link), a
personalized digital healthcare service, and Data Safe Haven platforms (link).2 For
example Aberdeen’s local Grampian Data Safe Haven (DaSH) (link), one of five data
safe havens in Scotland, securely links and provides access to pseudo-identified health
data for ethically governed research.
21 Participants also identified PPI, supported
through the Public Involvement Network (link), which provides regular updates and
opportunities for public involvement in research and service design, as a key strength.
However, the broader concept of PPIEP (or Patient and Public Involvement,
Engagement, and Participation) (link), as defined by the National Institute for Health and
Care Research (NIHR) (link), highlights ongoing challenges: while PPI is embedded and
required, Patient and Public Engagement (PPE) activities remain limited by budget
constraints, with only one event (link
) held in the past two years, a challenge shared
across wider NHS health boards.20 Notably, Participation remains strong, exemplified by
initiatives such as Widening Access to Trials in Care Homes (WATCH) project (link),
through which NHS Grampian is leading national efforts to involve care homes in
vaccine research, strengthen informed consent practices, and contribute to UK-wide
guidance in this area.
The TOWS matrix translated these insights into strategy-oriented recommendations.
Strengths such as telemedicine and student training pipelines can be leveraged to offset
workforce shortages and resource pressures, aligning with the Triple Helix principle of
joint NHS, academia, and industry investment. Meanwhile, weaknesses in access and
data systems could be framed as opportunities for AI-driven scheduling and remote
monitoring. These are both being addressed in the Digital Front Door programme,
supporting the Scottish Government's Population Health framework by promoting
equity, efficiency, and accountability.
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17
The identification of “Easy Wins” represents one of this study’s most significant
contributions. Stakeholders highlighted low-cost, high-impact actions such as NHS
caller ID verification, automated appointment reminders, multilingual patient materials,
and updated NHS informational videos. These solutions directly advance the goals of
Realistic Medicine, Population Health Framework, and the Digital Health and Care
Strategy (link) by building trust, reducing inequalities, and improving patient experience.
Yet they are not explicitly addressed in current policy frameworks, revealing a gap
between strategic aims and the “everyday fixes” that matter to patients and frontline
staff. Similarly, proposals for structured student involvement in tech-enabled roles
illustrate how immediate workforce relief and future digital skills development can be
achieved simultaneously, an innovative pathway not fully developed in Scotland’s
Workforce Strategy (link
).
Taken together, the findings show that participatory workshops can serve as a practical
Method
of generating both long-term strategies and immediate operational actions.
They bridge the gap between high-level policy and frontline realities, producing outputs
that are actionable, resource-conscious, and aligned with implementation science
principles of contextual relevance, feasibility, and stakeholder ownership. By
highlighting specific operational gaps, patient-facing referral transparency, low-cost
communication equity measures, and structured student involvement, this study
contributes directly to the implementation literature and offers NHS Scotland actionable
levers for accelerating innovation adoption.
Study Limitations
This study has several limitations that should be considered when interpreting the
findings. First, seating at the conference was voluntary. As a result, it was not possible
to document which participants sat at which tables or determine whether individuals
chose to sit next to friends or colleagues. This limited control over seating arrangements
may have introduced bias in the perspectives captured during discussions. Second,
feedback collected in participants’ own handwriting proved difficult to interpret at times,
raising the possibility of transcription errors or incomplete capture of ideas. Third, the
roundtable conversations were not systematically observed or recorded, leaving
uncertainty about whether certain individuals dominated the discussions while others
contributed less. Finally, innovative healthcare presentations were immediately
delivered before the roundtable discussions. While this sequencing may have enriched
the discussions by keeping speaker ideas fresh in their minds, it may also have
influenced the originality of some contributions.
Benefits and Reflection for Future
Despite these limitations, the conference successfully fostered strong audience
engagement and created opportunities for meaningful dialogue and knowledge-sharing
across sectors. Structured opportunities for networking and discussion were
incorporated throughout, enabling participants to reflect on system needs and exchange
perspectives. Discussions explored policies needed within the NHS, incorporating
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18
diverse perspectives from stakeholders across NHS staff, academia, industries, and
patients. This collaborative approach aligns closely with the principles of Realistic
Medicine, particularly its emphasis on shared decision-making, reducing unwarranted
variation, and ensuring that care is person-centred and value driven.14 Overall, the
conference was well-received and offered valuable insights to inform future initiatives.
Reflections on the conference format highlighted several lessons for future events. The
use of scribes, rather than reliance on participant handwriting, may improve the
accuracy and completeness of recorded feedback. Assigning seating could ensure that
participants from diverse roles are distributed across tables, thereby supporting
balanced discussions and amplifying diverse voices. In addition, scheduling speaker
presentations after round-table sessions may help prevent undue influence on
participants, reducing the risk of shaping ideas in advance. Collectively, these
adjustments may enhance engagement, inclusivity, and diversity in future conferences.
Conclusions
Participatory workshops provide a feasible, resource-efficient mechanism for generating
implementation strategies in resource-constrained health systems. The combined
thematic, content, SWOT/TOWS analyses provided complementary insights into the
participatory development of strategies. The innovation conference not only identified
key challenges and enablers but also generated actionable strategies tailored to the
NHS Northeast Scotland context. By surfacing granular, operational gaps not addressed
in current strategies (i.e., patient-facing transparency, equity-focused communication,
and structured student involvement), this study demonstrates how participatory
approaches can accelerate adoption, foster equity, and improve patient experience.
These findings show the value of participatory methods for aligning policy, practice, and
patient priorities, and for producing both immediate and longer-term strategies to
support sustainable innovation adoption.
Abbreviations
AI: Artificial Intelligence ; NHS: National Health System ; SWOT: Strengths,
Weaknesses, Opportunities, Threats ; TOWS: Threats, Opportunities, Weaknesses,
Strengths ; ID: Identification ; R&D: Research and Development ; IT: Information
Technology ; PPI: Patient and Public Involvement ; DaSH: Data Safe Haven ; TRE:
Trusted Research Environment ; PPE: Patient and Public Engagement ; UK: United
Kingdom
Acknowledgement
The authors would like to thank Fiona Brebner for her administrative support, Anushree
Ganguly and Rituka Richardson for their support with the conference and assistance
with de-identified data access and management, and Rachel Hardie for her guidance on
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19
ethical considerations. Thanks to conference participants for their contributions to the
discussions.
Authors contributions
LAA, JG, AM, and SSV contributed to conceptualization, methodology, supervision, and
project administration (conference organisation, programme development, aims, and
research questions). LAA facilitated the roundtable sessions and oversaw data
collection. ML and EP conducted data curation and formal analysis, including
transcription, coding, thematic analysis, SWOT, and TOWs. ML drafted the manuscript,
and EP prepared the figures and tables. All authors contributed to interpretation of the
data, critically revised the manuscript, and approved the final version.
Funding
The conference was funded by NHS Grampian, University of Aberdeen, and P&J Live.
Competing interests
The authors declare no conflict of interest.
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