Relationship between Job Satisfaction, Work Stress, Organizational Commitment and Turnover Intention of Chinese Medicine Practitioners in Hong Kong

Background: Chinese medicine (CM) industry has developed rapidly in recent years, but the turnover rate among Chinese medicine practitioners (CMPs) in Hong Kong is relatively high. The research on this issue is insufficient, inevitably giving rise to hidden concerns regarding the development of the CM industry.  Purpose: explores the relationship between job satisfaction, work stress and organizational commitment among CMPs in Hong Kong and their turnover intention. Its results provide guidance regarding the CM industry's management and suggest future research directions.  Design: an online questionnaire was used to collect data on qualified CMPs in Hong Kong for investigation. After the pilot questionnaire, statistical analysis was used to correct the problem. The questionnaire was forwarded by the Chinese Medicine Association and Organization through instant messaging software and online social platforms. Descriptive analysis, reliability analysis, correlation analysis and regression analysis were used.  Findings: from August 1 to 16, 2019, 141 valid questionnaires were collected. The reliability analysis confirmed the credibility of all of the variables. The correlation and regression analyses supported the hypotheses. Thus, job satisfaction has a negative relationship with turnover intention, work stress has a positive relationship with turnover intention and organizational commitment has a negative relationship with turnover intention.  Originality: multiple regression analysis showed that the variables ranked in the following order of decreasing importance: organizational commitment > job satisfaction > work stress. To reduce the turnover rate among CMPs, industry management must increase organizational commitment with some efforts to enhance job satisfaction and reduce work stress.