PSYCHOLOGICAL win-win-win

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Abstract

In a psychological order "win-win-win" indicates legitimate and certain principles of governance Introduces "superego" in place of "individualism" From a psychological perspective, negotiation refers to any form of interaction in which people with different and conflicting interests communicate and discuss what steps they could take together to resolve their difference of opinion. The good negotiator has TWO in front of him and not one. This differentiation psychologically moves the negotiation to a level of empathy and community and effectively reduces the possibility of disagreement, or the collapse of the agreement, as evidenced by the two studies below From the unbridled A win - lose competition (John von Neumann) to win - win cooperation (J. F. Nash) and from there to humanism win-win-win (Papakonstantinidis) The psychological function on the personal level as an individual but on the collective as a citizen The "conflict" between the individual and the collective is expressed in "I win-you win-we win" (win-win-win) She the idea contributes to the functioning of negotiation in psychoanalytic therapy to reduce the effects of transference and countertransference The win-win-win involves three elements in one: individualism-empathy-communitarianism.

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europepmc
last seen: 2026-05-19T01:45:01.086888+00:00
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License: CC-BY-4.0